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Lynda- Viral Marketing: Crafting Shareable Content
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21
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Viral Marketing Lynda.com Lynda
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2014-06-21 03:57:07 GMT
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3ljust Trusted
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Info Hash:
3EAF5402A491DFD8D1B0686C15A548F3A5E09A21




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 Viral Marketing: Crafting Shareable Content
1h 1m Appropriate for all Feb 06, 2014


Why do some ideas spread while others fade away? Jonah Berger, PhD, professor of marketing at the Wharton School and author of the best-selling book Contagious: Why Things Catch On, reveals the secrets behind the science of social transmission. Discover what leads people to share content online and off, including social currency, triggers, emotion, public use, practical value, and storytelling. Learn what separates the best brands and stories from the rest in this example-rich course.
Topics include:

    Word-of-mouth marketing
    Harnessing the power of social media
    What makes content go viral
    Why people share some stories more than others
    Telling stories that carry your message

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Comments

share0907 at 2014-06-25 20:38 CET:

Hello 3ljust - thank you for uploading these files.

Can you please upload

lynda Solving Business Problems ( This is a very important on and its not available on piratebay)

Thank you