TITLE: LINKEDIN FOR BUSINESS                                   
                                                             
PUBLISHER....: LYNDA                
LANGUAGE......: ENGLISH 
RELEASE TYPE..: RETAIL
AUTHOR.......: VIVEKA VON ROSEN     
RELEASE DATE..: 2014.08.14
STORE DATE....: 2014.08.14
LEVEL........: BEGINNER             
RUNTIME......: 1H 33M


Learn how to use LinkedIn to help accomplish your sales,branding, lead-gen, and recruiting goals. Join expert Viveka von   engages a target audience, and expand your visibility and engagement even further with LinkedIn's sponsored updates, ads,   groups, InMail, and more. The final chapter is a bonus for recruiters looking to find just the right job candidates through LinkedIn. So start watching and learn how to grow your company and expand your visibility online with this great business-promotion tool.



Topics include:

* Understanding company pages and profiles

* Knowing and finding your audience

* Using the Who's Viewed Your Profile and You Recently Visited tools

* Tagging and sharing content

* Creating a message campaign

* Building a dynamic company page

* Creating engaging updates

* Marketing your LinkedIn page

* Recruiting with LinkedIn