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Lynda - Up and Running with Google Analytics Premium
Type:
Other > Other
Files:
19
Size:
379.9 MiB (398354593 Bytes)
Tag(s):
Marketing
Uploaded:
2016-01-07 13:11:23 GMT
By:
2boweb VIP
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Info Hash:
8C6054A22221C81B68492A4BDC889957F9C2B1A9




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Lynda - Up and Running with Google Analytics Premium

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1h 14m Intermediate Dec 23, 2015   | Uploaded in Jan 7, 2016 by 2boweb

Subject: Marketing 
Software: Google Analytics 
Author: David Booth 

Learn what Google Analytics Premium is and what it can do for your business. David Booth compares the Premium feature set and price point to the standard Google Analytics offering and shows how to leverage exclusive features like increased sampling limits, creation and import of custom data, roll-up reporting, custom funnels, and more to get the most out of your data. He then reviews the product integrations with DoubleClick, BigQuery, and Google Tag Manager, and explains the different ways to buy Google Analytics Premium if it makes sense for your organization.

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006 Increased data collection and processing.mp440.27 MiB
016 Services packages.mp434.34 MiB
007 Data sampling issues.mp425.85 MiB
014 Integrate with BigQuery.mp425.49 MiB
008 Custom dimensions and metrics.mp424.12 MiB
001 Welcome.mp423.36 MiB
009 Enrich your data with Data Import.mp422.4 MiB
010 Data-driven attribution models.mp421.13 MiB
013 Integrate with DoubleClick data.mp420.74 MiB
018 Integration with other Google products.mp420.08 MiB
012 Create and use custom funnels.mp419.83 MiB
015 Google Tag Manager.mp419.81 MiB
017 Direct and reseller channels.mp418.46 MiB
011 Take advantage of roll-up reporting.mp415.52 MiB
005 Universal and classic analytics.mp413.19 MiB
004 Google Analytics Premium and standard.mp411.31 MiB
003 What is Google Analytics_.mp410.71 MiB
002 Before watching this course.mp47.66 MiB
019 Wrap Up.mp45.63 MiB