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Eating Behavior and Obesity: Behavioral Economics Strategies
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English
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Eating Behavior Obesity Behavioral Economics Strategies
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Eating Behavior and Obesity: Behavioral Economics Strategies for Health Professionals
by Shahram Heshmat
English | 2011 | ISBN: 0826106218 | 356 pages | PDF | 2.11 MB

Obesity is one of the most pressing health issues affecting our country. This unique volume is the first to apply behavioral economics-the integration of psychological and economic knowledge-to the study of eating behavior. The text demonstrates how this discipline can be used to understand why it so difficult for individuals to control their eating habits, and helps readers use this knowledge to create and improve public health nutrition programs and policies.

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